The first few ponies in the line were reissues of Firefly, Glory, Medley, Moondancer, Sunbeam, and Twilight. These were part of the 35th Anniversary line and have the 35th Anniversary emblem on the box. The next set of ponies included Gusty, Heart Throb, Sparkler, and Surprise. The boxes for these ponies do not have the 35th Anniversary emblem.
Each pony came with a hair ribbon and comb or brush just like the originals. Some came with a poster and others with a puffy sticker. Their boxes feature the classic My Little Pony logo and graphics and also show what other ponies are available.
The back of the box says: My Little Pony is a pretty pony with long, shiny hair. She likes you to comb her hair so it stays silky and soft. You can braid her hair and tie it in a ribbon too!